If you want to create an e-commerce site to sell clothing online, you will find plenty of sources of inspiration on the web. In terms of design, the trend leans towards simplicity, with a fairly clean background (most often, simply white) to best highlight the clothing for sale.
When numerous items coexist on a commercial site, with sometimes very different colors, it's better not to overload the site's design with too many colors or overly prominent graphic elements.
The 10 examples of e-commerce sites below share a certain simplicity.
Of course, all these e-commerce sites are responsive, to offer optimal display regardless of the device.
Finally, these themes are designed for the CMS WordPress, which offers many possibilities to optimize the natural referencing of your online store.
Essentials of a Ready-to-Wear E-shop
A good online store must include the following elements:
- Clear and spacious product pages: the site should fade into the background to make room for the photo and highlight your items,
- A lookbook: this photo gallery allows you to see the clothes in context, worn. Nothing better to envision yourself!
- Clear pricing regarding delivery.
- A return policy in case the purchased item does not fit.
I hope you find some inspiration for your future online sales site.
Zoa
This e-commerce site model is sleek, even minimalist, to highlight fashion pieces.
Outfitter
This minimalist commercial site model offers a modular layout where the product takes precedence.
Hyphen
This type of online store is sleek, giving it a real elegance and highlighting the pieces showcased.
Boutik
This design chooses to highlight product categories, providing a comprehensive view of what the store offers.
Boutik 2
This variant of the Boutik theme opens with a large visual and the presentation of the latest models from the current collection.
EOLA
This e-commerce site offers a slightly different layout with the menu located on the left. This vertical approach is perfectly suited for portrait mode photos.
EOLA 2
This variant of EOLE opens with a large visual and an elegant layout of texts describing the clothing creations.
Prequelle
This site model stands out particularly due to the presence of a utility bar on the left, providing access to a secondary menu.
Veera
This e-commerce site highlights photos that serve as entry points to the different sections of the collection.
Veera 2
This version of Veera features an initial banner followed by elegant promotional blocks. Ideal for energizing your store and boosting sales.
Solutions for Creating an Online Store
The most popular solutions for creating an e-commerce site are four in number: WooCommerce, Prestashop, Shopify, and Magento.
In terms of market share, WooCommerce is the most used solution. It is an extension of WordPress and thus benefits from its entire ecosystem and user-friendliness.
Prestashop follows, while Magento is mainly used for sites with specific challenges or a large volume of products.
Finally, unlike the other three solutions, Shopify is not an open-source solution but a SaaS solution. In other words, you will have a subscription to pay to Shopify to use their platform. It has gained popularity in recent years, notably due to its ease of setup.